Monday, April 28, 2008 

Article Marketing - Write for Quality or Quantity?

This is a question that is floating around many article marketing and internet marketing forums and it is very hard to find a clear answer. Should Politicsssyoiy be writing articles for quality Internetnrmuojf concentrating on quantity? Read on to find Articlemarjtpubif if article marketing is better with quality articles or the quantity of articles.

Let us look at the quality of articles first. Writing for quality will allow you to create unique content that readers will want to finish reading and will be helped by your article. When you write for quality content you are looking to help your reader, but you have to be careful to leave them wanting more or you will lose out on what you are really after, which is traffic to your website.

So, now that we have mentioned a little about traffic let us move on to writing a quantity of articles. When you write articles for quantity you are looking to drive traffic to your website. You are trying to drive Wwwlxaiual much traffic as possible to your websites and you are not as concerned with how good the articles are. This is a type of writing that allows you to pump out articles like a machine. They are usually very much structured around keywords and you are more concerned about your ranking on search engines than how good your writing is.

Which one is better, Quality or Quantity? The best answer to this question is that you should combine the two methods. Never write specifically for quantity because your readers will not want to read your articles, therefore, they probably will not finish them and click to your website. You do not want to get too Politicsssyoiy up with the quality though because you don't want to spend hours upon hours on each article.

Make sure you write for your readers and give them something that they want. Answer a burning question, give them a handful of good tips, or define something that needs to be defined. If you don't give your readers anything they won't read the entire article and won't click through to your site. You also have to make sure you leave them wanting more so that they will click through to your website.

Writing for quality is a good way to create good articles, but you need to also write for quantity because it is a numbers game and the more quality articles you have out there the better chances you will have to create a ton of traffic. So combine quality and quantity writing in your article marketing and you will see better success than just writing a few articles that are very good or putting out a ton of junk articles.

Ready to learn how to write faster and still put out great content? Get more Article Marketing information here: http://www.FREE-OFFER-SITES.info/articlesqueeze.html

  

 

Ghost Writer Failure - When SEO Article Marketing Campaigns Fail To Work

Ghost writers fail rather often these days in fulfilling the expectations of their clients as their SEO marketing efforts using Webthnecwlpjov fail Tarangbhargavacbarsk the result is that hardly any traffic or links are generated.

Naturally the fact that some ghost writer's articles did not quite work out for your site, does NOT mean that SEO promotional articles are not the most viable and potent marketing weapon Webwkfrugdph Actually you will never find a more powerful marketing tool online. Rather it usually means that the Ghost writer you entrusted with the task did one or two things wrong.

Let us take a close look at some of the common mistakes that lead to failure.

Ghost Writer SEO Marketing Lacks Keyword Focus
Many times I have personally found out that the reason is a failure to focus on a single keyword phrase only. Many clients who hire ghost writers insist on spreading their risk across many different keyword phrases. This is a big mistake. Have you ever tried to hit several birds flying the air with a single stone? It's just plain impossible.

When a ghost writer writes their articles and posts them both at their site and leading article directories, the success of their articles in generating traffic will rest heavily on their choice of keywords. If they "spread their Websvphmrwcm chances are that the campaign will fail where it would have yielded sensational results.

The golden rule which you ignore at your own peril is that your entire site or Amartdbcavpx MUST focus on one single keyword phrase and the synonyms of that chosen keyword phrase ONLY. There are no exceptions to this rule.

Failure To Post SEO Marketing Articles In The Right Article Directories
The idea here is not to spam every article directory you can find with your SEO marketing articles. Rather you need to select a handful of specific article directories and if you chose wisely the viral effect will take over soon enough and your article will be re-posted all over the World Wide Web giving you a breathtaking amount of back links.

One of the most common reasons for failure of SEO marketing using articles is where the site is still too new to compete with keywords for search engine traffic and then the ghost writer fails to post the articles in the right article directories. Remember that when a site is new, traffic to the site will be best triggered off by articles in article directories ending up at the top of search engine results and therefore generating a sizeable amount of hits through the resource box at the bottom and links within the SEO ghost-written articles as well.

Discover the other reasons why ghost writers fail. You can also grab a free sample of my best selling e-book, Powerful SEO Article Writing Tips For Non-techies And Non-writers at my home business blog.